Stages

i. Awards


Stage

Default Probability

Definition

Qualification

10%

Prospect has been identified and is in the process of being researched, ranked and cleared.

Cultivation

20%

Prospect has been cleared and initial discussions will be/have been initiated. Not yet known if an ask will be made.

Ask Planned

40%

Internal decision has been made to solicit the prospect (e.g. to submit an LOI/proposal), but the solicitation has not yet been sent

LOI Submitted

40%

LOI has been submitted, but has not yet been approved/declined.

Proposal Submitted

50%

Proposal has been submitted, but has not yet been approved/declined

Confirmed

100%

Written commitment received or grant agreement signed, including written confirmation of amount and payment schedule, but no installments have been paid yet.

Closed Won

100%

Signifies that one or more installments are paid.

LOI Declined

0%

The prospect declined the LOI.

Proposal Declined

0%

The prospect declined the proposal.

No Response Received

0%

Signifies that a formal response was never received to the LOI or the proposal, and therefore the ask was deemed unsuccessful.

Not Submitted

0%

Signifies opportunities that were previously in the “Ask Planned” stage, but a decision has been made not to submit a solicitation.

ii. Major Gifts

Stage

Default Probability

Definition

Qualification

10%

Prospect has been identified and is in the process of being researched, ranked and cleared.

Cultivation

20%

Prospect has been cleared and initial discussions will be/have been initiated. Not yet known if an ask will be made.

Ask Planned

40%

Internal decision has been made to solicit the prospect, but the solicitation has not yet been sent

Ask Out

40%

Prospect has been solicited in some form (proposal, solicitation letter, verbal ask)

Confirmed

90%

Written commitment received or grant agreement signed, including written confirmation of amount and payment schedule, but no installments have been paid yet.

Closed Won

100%

Signifies that one or more installments are paid.

Closed Lost

0%

Signifies that we no longer have any expectation that the gift will be realized.

iii. Fee for Service

Stage

Default Probability

Definition

Qualification

10%

Prospect has been identified and is in the process of being researched, ranked and cleared.

Consultation

20%

Prospect has been cleared and initial discussions will be/have been initiated  to identify/understand the clients’ needs. Not yet known if a proposal will  be submitted.

Ask Planned

40%

Internal decision has been made to submit a proposal/quote. Proposal/quote is being prepared.

Proposal Submitted

40%

Proposal/quote is or has been submitted to the client.

Confirmed

60%

Contract signed, including written confirmation of amount and payment schedule, but no installments have been paid yet.

Closed Won

100%

Signifies that one or more installments are paid.

Closed Lost

0%

Signifies that we no longer have any expectation that this revenue will be realized.